Friends and colleagues,

I’m thrilled to announce that my upcoming book Captivology: The Science of Capturing People’s Attention, is now available for pre-order at all major retailers! I’m also happy to officially reveal its cover and announce that it will release on March 3, 2015!

PARR_Captivology_cover

Attention has become the scarcest resource of the modern economy. That’s why understanding the science of attention is so important-and why I hope you will pick up and read Captivology. I wrote it for teachers who need to captivate their students; entrepreneurs who need to captivate users and investors; musicians who need to captivate fans and labels; charities that to capture the attention of donors; parents who want to get the attention of their kids.

Captivology combines my insights working as a journalist and VC with the knowledge and research of the smartest and most successful people on the planet. I interviewed over 50 of the world’s top researchers, scientists, authors, thought leaders and icons — Sheryl Sandberg, Dr. Michael Posner, Steven Soderberg, Shigeru Miyamoto, Dr. Adam Gazzaley, Susan Cain, Alexis Ohanian, and many more. My goal was to build upon their knowledge to create a book that could help everybody. You can learn more here.

HarperOne and I will be releasing previews of the book through social media channels and Captivology.com in the months to come. I’m also doing a lot more speaking and presenting leading up to the book’s launch. If you’re interested in a customized preview of the book, I would love to come speak aboutCaptivology and the psychology of attention at your company or conference. Just send me and my team an email at Speaking@Captivology.com

Press: if you’re interested in talking about the book, email me and my amazing press team at Press@Captivology.com. And if you’re interested in being part of Captivology‘s first-of-its-kind book tour as a sponsor or partner, you can contact our events team at Events@Captivology.com.

I had no idea what I was getting myself into when I started writing Captivology. It’s been one of the most difficult and rewarding accomplishments of my life. I am thankful for all of the support I’ve received over the last two years from you — my friends and colleagues — and even from random strangers. If you can’t tell by now, Captivology isn’t just a book to me — it’s the culmination of my life’s work thus far. So thank you.

Don’t forget to pre-order! The links are below! And stay tuned to Captivology.com for more news and tidbits.

Thank you!
~ Ben

Pre-order Captivology at your favorite retailers!

Amazon

Barnes & Noble

Apple iBooks

Google Play

Indiebooks

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