Captivology: The Science of Capturing People's Attention -- a Book By Ben Parr
Captivology dives into the science of attention, why we pay attention to certain people, products, companies and ideas, and how to capture, retain and grow somebody's attention. Coming in early 2015 from Ben Parr and HarperOne. Sign up for exclusive updates on Captivology:
Tweets FROM @Captivology
- A fascinating @HarvardBusiness case study on @Beyonce & why her 2013 album captured so much attention: http://t.co/Lsz9JXX9iT
25th Sep 2014
- RT @Mazy: really excited for my brother @benparr's book on attention, Captivology to come out! Amazing resource for marketers - http://t.coâ¦
15th Sep 2014
- RT @HarperCollins: .@benparrâs Captivology: The Science of Capturing Attention is up to appear at #SXSWInteractive 2015. Cast your vote! htâ¦
2nd Sep 2014
- RT @rjenbarr: Really cool hearing about @benparr new book @Captivology coming out next March. On the Science of Attention.
30th Jun 2014
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Have an interesting story for the book? Have somebody Ben absolutely must interview? Just want to get in contact with Ben? Then send him a message!